27 Jul Indo-Korean True Balance part of Korean Government’s ‘K-Unicorn project’
In this article, published in July 2020 on IBS Intelligence & BW Disrupt, narrates how True Balance has been shortlisted as one of the ‘Preliminary unicorn’ inder the Korean Government’s K-Unicorn project. This project is aimed at evolving into global business unicorns. It also mentiond how the selected preliminary unicorn companies will get funding
guarantees from the government to help them expand. The selected startups which will be looking at reaching the unicorn status in next 3 to 5 years were shortlisted by a jury of 15 experts from diverse backgrounds. On this announcement, True Balance founder Charlie Lee said, “To be recognized as a pre-unicorn by the Government of Korea is a proud moment for us. This acts as a shot in the arm for us, especially at a point of time when there is a major liquidity issue for our loan beneficiaries in the market. With this funding, we aim to strengthen our alternative credit scoring strategy to target the next billion Indian users coming out of the rural and small towns of India. This strategy will help achieve our goal to be a unicorn in the next 2-3 years.” The websites enjoy a readership for 400,000 viewers everyday.